April 2020 ARVIC

Accelerant Research is thrilled to continue our series of FREE Virtual Insights Conferences (#ARVIC), as an opportunity for connecting, networking, and building solidarity among research and insights professionals.

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Transforming the Petcare Category Through Proposition Based Shopping

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By Karen Lee, Sr. Shopper Insights Manager at Mars Petcare

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Influencing with Insights: Getting People to Act

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By Nadja Hendrix, Analytics & Insights at Procter & Gamble

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DIY vs. DIFM: a framework for when to outsource research

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By Susan Lawson, Market Research and Insights at Allstate Insurance

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Me Over We: Why We Hoard Toilet Paper

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By Mona Patel, Founder at Motivate Design

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Making it Personal: Designing Persona Research with End-User Implementation in Mind

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By Courtney Thabet, Market Research Manager at Caesarstone US and Luc Williams, Senior Project Director at Accelerant Research

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Behavioral Economics: Implications for Marketing and Consumer Insights Professionals

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By Marcus Cunha, Professor of Marketing, Director of Master of Marketing Research Program at University of Georgia

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How to Transform Work from the Office to Home

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By Jamin Brazil, Host at Happy Market Research Podcast

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Building A Culture For Policy Within UX Research

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By Beth Guido, Research Policy Program Manager at Facebook

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Real Time Media Insights in the Age of COVID

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By Tom Somers, VP Audience Intelligence & Development at Tegna

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Debunking A/B Testing's 'Best Practices'

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By Chad Sanderson, Head of Product, Data Platform at Convoy Inc.

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Research Strategies for Success in Highly Regulated Fields

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By Krissy Scoufis, VP, Usability, User Research and Accessibility at Regions Bank

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Remote Research using Distributed Neuroscience

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By Dr. Paul Zak, Founder at Immersion Neuroscience

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Rapport at a Distance: Getting Into the Groove With Your Interviewee

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By Jenny Callans, Ph.D., UX Senior Design Research at Ford Motor Company

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Data Privacy during the Pandemic: Where do we go from here?

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By Reg Baker, North American Regional Ambassador at ESOMAR

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#covid19jobhunt

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By Joel Barr, Senior UX Researcher at formerly UnitedHealth Group & Lowe's Home Improvement

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